Asset Management Solution OpenPlay is a New Supporter of WIN

WIN and OpenPlay, the music industry’s leading catalog management platform and distribution solution, are proud to announce their partnership under the WIN Supporters program. Available for individual labels as well as for distributors and music groups, OpenPlay’s highly scalable, multilingual platform serves as a “single source of truth” that manages rights, assets, and data, replacing fragmented, error-prone legacy systems.

We are proud to become a WIN Supporter and join its network of organizations that play a vital role in supporting the global independent music community. At OpenPlay, we are committed to empowering music rightsholders with the independence to manage their intellectual property, data and assets directly. As consolidation in music distribution continues, preserving independence has never been more crucial. WIN’s mission aligns strongly with our goal of fostering a more sustainable and equitable music industry, and we look forward to collaborating with them and their members to support the future of independent music.
Edward Ginis, CEO of OpenPlay

As an affiliate member of A2IM, Friend of AIM and collaborator of Japanese trade association IMCJ, OpenPlay’s participation in the WIN Supporters program underscores its increased commitment to empowering the global independent music community to streamline operations and maximize catalog value at an affordable price.

Independents have always been early adopters of technology to stay competitive. We are pleased to welcome OpenPlay as a WIN Supporter and look forward to working together on our shared commitment to empowering the global independent sector through cutting-edge tools.
Noemí Planas, WIN CEO

WIN Supporters is a program available to those who want to support WIN’s work, champion the global independent music sector, and engage with its entrepreneurs in a sustainable and mutually beneficial way. The program offers unique benefits that complement the schemes run by WIN members, which businesses are also encouraged to explore for additional ways to engage with the independent community.

About OpenPlay

OpenPlay is the leading media and rights management platform, trusted by over 3,000 labels and publishers, including two of the world’s largest music companies. Designed by industry experts, it streamlines content creation, metadata, asset and rights management, and delivery, maximizing catalog value. Its intuitive interface, advanced analytics and direct DSP delivery drive efficiency and growth, giving music companies full control over their assets and helping them navigate the digital landscape.
https://openplay.co/